Expert Insight from Jamil Murray
- Khedgen Willis
- Sep 29
- 1 min read
“More people are getting their information on the go, so packaging and distributing information, in both the form and on the platform your target audience prefers, is a must. Leaning into short form video is marketing’s newest way to meeting their target audience where they are. You remember when people would send you a YouTube video of a funny commercial? Tell me the last time someone sent you a commercial and tell me the last time someone sent you a TikTok/Reel/Short?”
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